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What Does Your Agent Market?




So you have decided to sell your home. That’s great. Once you have looked at all the options, you have come to the conclusion that listing with an agent is probably your best move. After all, they are the experts in selling and marketing, right?


Yes, they are marketing masters! Well, the good ones are. But what are they marketing? Seriously, take a look at what your potential agent does. In everything they do, promote and show, what are they promoting? 90% of all Realtors are great at marketing themselves!



So what did you hire them to market? Well, that may sound like a silly question, but think about it. You are hiring them to market your house! Not

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themselves! This is something that many agents really do not know how to do.


So when you are interviewing your potential real estate agents, ask a couple questions….


1. What do you do to market yourself?


2. What will you be doing in addition to market MY home?


If you start off with the first question, they will quickly be able to tell you all the various and wonderful ways they can get their name out in front of the world. They will boast about their website rankings, the number of signs they have, the ads they run in the paper and a number of different ways they get their name out there.


But then when you spring the second

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question on them, you will know what kind of agent you have. If they ask you… “what do you mean?” you may want to rethink this one! But if they begin to tell you all the OTHER ways that they will market your home above the hundreds on the market, pay attention. A good agent will do more than rely on his website, the MLS and a few signs in the yard! You want to make sure the agent you use has a good plan of attack and has devised different methods to make your home stand out from the rest.


Now that you know a few more things to ask, go find that agent that can sell YOUR HOME!


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About the Author:
Ed Nailor is a mortgage loan specialist with the Ed Nailor Mortgage Team, providing [http://www.ednailor.com ]home mortgage loans in Charlotte, NC. For more information on getting approved to [http://www.ednailor.com/homes ]home for sale in Charlotte or to [http://www.rapidraterefi.com ]refinance your Charlotte mortgage loan, visit his website at EdNailor.com







One Response to “What Does Your Agent Market?”

  1. Ed Nailor Says:
    March 27th, 2008 at 12:18 pm

    Please activate the links to my website or remove. Otherwise I will report you to your ISP, Google adwords and any other area that you are benefitting from for the stealing of my content. You must comply by 4/1/08.

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